HubSpot for Startups

CRM & Marketing Last verified 2026-10

Quick answer

Tiered discounts on the CRM/marketing/sales suite: up to 90% off in year one, 50% in year two, and 25% in year three; applying directly without a partner affiliation caps the discount at 30%.

  • Value: value varies
  • Valid: Discount steps down yearly: 90% -> 50% -> 25% over a three-year term; annual contract required
  • Regions: Global

What you get

  • Up to 90% discount in the first year (new Professional/Enterprise purchases)
  • Free CRM available permanently (unlimited users)
  • Educational resources and 500+ integrations

How the value is counted: Percentage discount off subscription price; at roughly $18,000/year for Marketing Hub Professional, the 90% tier saves about $16,000 in the first year

Do you qualify?

Pre-seed, Seed, or Series A with cumulative funding below $20 million (not yet Series B); requires affiliation with a partner VC/accelerator or funding verifiable via Crunchbase/PitchBook; new customers only

Likely yes, if…

  • Companies without a VC or partner referral

Likely no, if…

  • Bootstrapped teams without VC/partner backing
  • Existing customers of the product

How to apply

  1. Open the official program page HubSpot startup program .
  2. Without a partner affiliation, you can be sponsored into the 90% tier through a HubSpot Solutions Partner (Gold or above)
  3. Submit the application. Review typically takes About 5-10 business days.
  4. Once approved, credits or seats are granted to your account per the terms below.
Apply at HubSpot →

Catches worth knowing

The discount applies only to new Professional/Enterprise purchases, not Starter
Year-three pricing can approach 10x the first-year price; plan renewal costs ahead of time
An existing HubSpot account under your domain may trigger the existing-customer exclusion

FAQ

How much can you get from HubSpot for Startups?

Percentage discount off subscription price; at roughly $18,000/year for Marketing Hub Professional, the 90% tier saves about $16,000 in the first year

Who qualifies for HubSpot for Startups?

Pre-seed, Seed, or Series A with cumulative funding below $20 million (not yet Series B); requires affiliation with a partner VC/accelerator or funding verifiable via Crunchbase/PitchBook; new customers only

How long do the credits or perks last?

Discount steps down yearly: 90% -> 50% -> 25% over a three-year term; annual contract required

How long does the application review take?

About 5-10 business days

What do you need to apply?

Without a partner affiliation, you can be sponsored into the 90% tier through a HubSpot Solutions Partner (Gold or above)